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Prized Linked Promotions

Building Nest Eggs & New Memberships

Home > Archives > 2016 Marketing Pages > Marketing Solutions > Prize Linked Promotions Save to Win

Save to Win is a national multi-state prize-linked savings program that gives credit union members the chance to win valuable monthly and quarterly cash prizes just for saving money. The Save to Win program started in Michigan in 2009, and to date has awarded $2 million in prizes to credit union members. It has also helped credit union members save nearly $140 million nationwide.

Build Up Savings

All members have to do is open a special share certificate at a participating credit union. Each $25 deposit they make into the account is another entry into both the monthly and the quarterly prize drawings. 

Earn Loyalty

While your members build up their savings, you’re building member loyalty. In fact, 53-69% of account holders reported never having a certificate of deposit before opening their Save to Win account. Plus, 88% to 99% of account holders roll over their accounts each year.

Launch With Ease

There are no fees for your members to participate in Save to Win and the overall costs for credit unions to participate are minimal. You only pay a minimum contribution fee plus marketing expenses and any additional monthly prizes you want to award your members. The Save to Win team makes it very easy for credit unions to implement the program in their branches. We offer a breadth of Turnkey legal, marketing and project support resources to make your program successful.