Evaluating key aspects of credit union performance to determine clout


When members ask "Am I getting a good deal?" how do you respond? What is your answer when board members want to know "Are we going to be okay—how sustainable is our performance?" Would it be helpful to answer both those questions with confidence?Cooperative Clout

In partnership with CU Solutions Group, Cooperative Clout evaluates two aspects of performance, Member Value Added and Operating Muscle, to answer those questions. Credit unions scoring highest in both areas have the greatest Cooperative Clout.

Why Is Cooperative Clout Important?

"The ability to see where we stand on a four-quadrant matrix has helped our board and leadership team visualize what success looks like for a member-owned enterprise."

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