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Content marketing is about to get very competitive.
Marketers are continuing efforts to use storytelling to create a relationship of trust.
Sometimes, if you’re good enough, you can even convince the world that marketing is art.
Nothing stays static forever, and this applies even to the compensation field.
Market data is one of the best metrics to establish a position’s external worth.
Many companies do not treat multi-generational workforces as a compensation issue.
The benefits of the chatbot technology can be varied and numerous.
Preparation is key, and that may require some help outside of your credit union.
For credit unions, chatbots could be an ace up the sleeve.
Providing members with access to resources is not a service limited to larger institutions.
Half of all taxpayers don't know about the changes in the tax brackets.
Credit unions find themselves in a good position to guide members through their tax filing.
The power of storytelling lies in putting the brand and its consumers at the forefront.
Brand-building and storytelling do not have to be something organizations tackle alone.
The home-buying process has changed, like everything else touched by the digital transformation.
Machine learning is quickly becoming a valued and inescapable tool.
When choosing the right LMS, it’s important to know what features are most important.
By improving soft skills, an organization increases an employee’s ability to excel.
Fintech and bigtech firms are challenging traditional institutions.
Advances in technology have drawn new players to financial services.
Financial institutions need to ensure the security of their websites.
Managing content can be a fulltime job, but it doesn’t need to be.
Consumers have come a long way since cutting coupons out of newspapers and the backs of cereal boxes.
Historically, financial institutions have been among the most transparent organizations and companies.
Many credit unions believe they have fair pay and few pay gaps, but employees may not always agree.
It’s becoming all too easy these days for consumers to avoid advertising altogether.
Videos are a natural platform for storytelling and can help to humanize companies.
Your message is competing with other brands’ marketing efforts to reach your audience through the noise.
Small-dollar loans present a large opportunity to all credit unions, but some may not have the resources to approach it right away
Learning from past attacks means being better prepared in the future to halt attacks and recover faster.
The sooner a content strategy is in place, the sooner you can start seeing an increase in consumer engagement and conversions.
Many borrowers who are faced with the need for a fast small-dollar short-term loan don’t have many alternatives.
Payday loans cost more than 20 times the amount of interest charged by a credit card.
Not properly recognizing and rewarding a CEO for their work can create dissonance.
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